Illustrated Brand Story
Large scale illustrations that bring together a brand’s story, culture, and everyday moments into a single visual narrative
Most of these go on to shape a variety of brand touchpoints:
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Event backdrops and photo booth installations
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Conference room and workspace wallpapers
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Packaging and gifting elements
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Brand merchandise (smaller elements from the illustration are adapted into merch)
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Digital communication assets (email signatures, footers, Social media graphics and icons)
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Internal culture and onboarding materials
What begins as a one LARGE illustration often finds a life across the entire brand ecosystem!
Atlassian Zoomout Conference
The brief was to create a playful, immersive office world that captured conversations, movement, and the energy of teams coming together from across the globe for a day-long celebration.
The piece was adapted into a photo-booth backdrop and displayed across digitally on the office big screens. Iterations of the piece also got adapted into event merchandise for
2000+ attendees as a keepsake beyond the event!
Buckspeak Conference Room Wallpaper
The brief wasn’t about making money look bigger -it was about making it feel closer. In conversations with their small team of seven, what stood out was their belief that finance works best when it.
The piece that was built with keeping in mind mind a brand anchor & conference room wallpaper got adapted as their client festive gifts packaging.
Karafa Brand Anchor
This piece served as the Anchor of cafe, situated in Hyderabad, India - to start and bring out the different aspects of the brand, it's physical space and vibe -in a single scene.
The illustration gave birth to a character 'Kafa' - the humble coffee bean.
The brief was to celebrate COFFEE alongside the bakery & confectionary the cafe makes to compliment the coffee, the calmness and good times that cafe brings to you and your family! The extensive research that they invest their time, energy and effort to make it an unforgettable experience for everyone who walks in the Karafa door!
My Studio Wallpaper
I started creating my space and I realised it needed a rythm.
My studio does'nt have a window, so that is where I wanted to start by drawing one for myself where I could look out and do some deep thinking!
I have opened the space for meetings, and long conversatins with fellow illustrators.
The piece has slowly becoming part of the space itself.
Inputs I have received so far : It's great cozy place that brings together my real and imagination to. life.
On a professional front, this piece prompts for deeper conversations as soon as one walk in and sits down with a cup of coffee in the studio
Buckspeak Pod Room Comic Series Wallpaper
The brief was to look at finance as something you assemble, understand, and live with.
People, maps, puzzles, routines, and small repeated actions came together to show how wealth is built through steady, shared processes.
BuckSpeak speak about money in a language that felt warm, human, and approachable.
The comics were adapted into a series of Cards and Brand Stationery, to subtely communicate these idealogies to their clients and leave them with good feeling about 'Money'.
The result was an illustration-led system that invited people to step into it, one simple ritual at a time.
